Privacy Policy

When you visit HallyuMate we collect aggregate usage information — pages visited, referring site, country, browser and device type. This is collected by our analytics provider without cookies and without anything that identifies you personally. If you subscribe to our newsletter, we collect your email address. If you contact us via our contact form, we collect the information you provide (name, email, message).

We use the information we collect to: • Operate and improve the HallyuMate website • Send newsletter subscribers our weekly digest (with your explicit consent) • Respond to enquiries submitted via the contact form • Analyse traffic and usage patterns to improve content • Comply with legal obligations We do not sell your personal data to third parties.

HallyuMate uses Cloudflare Web Analytics, a privacy-friendly tool that sets no cookies, stores no personal data and does not follow you across sites or sessions. Because of that we do not show a cookie consent banner — there is nothing to consent to. We do not run advertising or third-party tracking scripts. If that changes, this page will say so before it happens, and consent will be asked for where the law requires it.

HallyuMate may use the following third-party services, each with their own privacy policies: • Cloudflare Web Analytics — cookieless site analytics • Beehiiv — email newsletter delivery, if you subscribe • Vercel — website hosting • MongoDB Atlas — database hosting • Cloudflare R2 — image hosting We recommend reviewing the privacy policies of these services separately.

Depending on your location, you may have the following rights regarding your personal data: • Right to access the data we hold about you • Right to correct inaccurate data • Right to request deletion of your data • Right to withdraw consent for marketing communications • Right to lodge a complaint with a supervisory authority (for EU/UK residents) To exercise any of these rights, contact us at hello@hallyumate.com.

We retain email addresses of newsletter subscribers until you unsubscribe. Contact form enquiries are retained for up to 12 months for follow-up purposes and then deleted. Analytics data is retained in aggregate form with no personally identifiable information.

HallyuMate is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.

For any privacy-related questions or to exercise your data rights, contact us at hello@hallyumate.com or use the contact form on our Contact page. We will respond within 30 days.